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A Manual on Strategic Planning

With this Manual on the Strategic Planning Process, Dr. Morató provides a concise guidebook for the strategic planning manager or facilitator.

This manual on strategic planning is being written for the business or development organization that wishes to follow a systematic, step-by-step approach to getting where it wants to go and how it wants to get there. This manual takes on a sequential, logical, and rational strategy approach using the traditional faculties ascribed to the "left brain."

This is a handier version of his earlier work on the subject, Strategic Planning and Management (2006) published internationally by Pearson Education South Asia Pte Ltd., which covered a wider range of strategic planning approaches and dwelt more comprehensively on the topic.