Strategic planning is a must for purposeful organizations seeking more effective ways of attaining chosen goals. BIG's strategic planning provides its partners with the needed intellectual capital to level up their performance and achieve their desired outcomes.
The overarching consultancy and research philosophy of BIG is anchored on Dr. Eduardo A. Morató Jr.’s comprehensive external and internal environment assessment approaches. Taken together, these two approaches logically lead to the organization’s strategic plan which defines clearly what an organization wants, what it is all about, who it wishes to serve, what it intends to get out of its efforts and how specifically it should move over time.